Technical SEO. The foundations that everything else is built on.
If search engines cannot crawl, index and understand your site, nothing else matters. We fix the foundations so your content can rank.
Search engines are not magic. They are software that crawls, indexes and ranks billions of pages according to rules. If your site fails at any of those steps, if pages cannot be crawled, if content is not indexed correctly, if Core Web Vitals are poor, the content you have invested in will not rank, no matter how good it is.
Technical SEO is the discipline that ensures your site's infrastructure is built for search. It covers site speed, crawl efficiency, indexation, structured data, mobile performance and dozens of other factors that together determine whether search engines can find your content and whether users can access it quickly. At Nu Gecko, we audit every layer and fix every issue. No checklist, no generic report. Just a site that works.
Process
How We Work
Discovery and Diagnostics
Every project starts with a strategic session to understand your site architecture, platform constraints, development workflow and business objectives. This shapes the technical approach so recommendations are practical to implement, not just theoretically correct.
Prioritised Recommendations
Every technical recommendation is scored by potential impact and implementation complexity. Your development team gets a prioritised list that focuses effort on fixes that genuinely move rankings, not a comprehensive list of every possible improvement that nobody will ever action.
Developer-Ready Documentation
We produce clearly written implementation guides that fit into your existing workflow, whether your team uses GitHub, Jira, Linear or a shared spreadsheet. Recommendations are written in a format that makes implementation straightforward without requiring your developers to interpret SEO jargon.
Monitoring and Validation
Once fixes go live we monitor their effect on crawlability, indexation and rankings. You receive updates on improvements as they are validated. We flag any regressions quickly and advise on next steps so progress is continuous.
What We Do
We identify every technical issue affecting your rankings: crawl errors, broken links, duplicate content, slow pages, indexation problems and more.
Page speed, layout stability and interactivity are ranking factors. We diagnose and resolve issues affecting your CWV scores across desktop and mobile.
A well-structured site helps search engines and users find what they need. We review and improve URL structure, internal linking, breadcrumbs and navigation.
We implement schema markup to help search engines understand your content and surface rich results: FAQs, reviews, products, events and more.
Google indexes mobile-first. We ensure your site delivers a fast, usable experience on every device.
We analyse server logs to understand exactly how Googlebot is crawling your site and where crawl budget is being wasted.
The foundations that everything else is built on.
FAQs
A comprehensive review of your website's technical infrastructure covering crawlability, indexation, site speed, mobile performance, structured data, internal architecture and more. The output is a prioritised action plan, not a data dump.
At minimum annually, and after any significant change to your site. A new platform, a redesign, a URL restructure or a major content overhaul can all introduce technical problems that are much easier to fix before they damage rankings than after.
Yes, this is standard. We provide developer-ready documentation and are available to answer technical questions during implementation. We adapt to whatever project management system your team uses.
Yes. Accidental noindex tags, broken sitemaps, server errors and misconfigured redirects can cause rapid and significant ranking drops. If you have experienced an unexpected traffic decline, a technical audit is usually the first step in diagnosing the cause.